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Ryan Deiss – Traffic & Conversion Summit Notes 2016
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What Will These 3 Days Do For You?
Answer: A lot!
Here’s a peek at what we have on the agenda and just a smidgeon of what you’ll take away.
DAY 1
The Day 1 theme at Traffic & Conversion summit is always TRAFFIC, and this year it’s no different. But in addition to talking about the newest trends and changes in the traffic channels, we’re also doing special breakout tracks on PODCASTING and MARKETING AUTOMATION. Some of the topics we’ll discuss include:
Why SEO is fundamentally DEAD, and the new 3-letter acronym that’s replacing it.
This is big.I mean REALLY BIG! In fact, I predict that this is the session everyone will be talking about on Facebook and Twitter, and you don’t want to miss it.
How we’re able to get over 30,000 unique visitors a day to a practically brand-new site, all organically.mostly from Pinterest!
Get in the inbox. Email deliverability has been a hot topic for years, and it’s only going to be more important over the next 12 months. That’s why we’re devoting an entire session to getting your emails delivered AND opened and clicked.
Facebook organic. Think organic social media is dead? Thinking about killing off your Facebook page completely? Don’t follow the heard! Good traffic can be had from Facebook and Twitter.and it’s free. You just have to know how to do it the right way (and fortunately that’s exactly what we’ll be teaching you).
Neuro-Targeting Inside Facebook. How to advertise to ONLY the most targeted leads you already know meet your customer criteria and have the ability and desire to buy.
“Page Leaping”. Most people glaze over content advertising because they don’t understand it or have screwed it up in the past. Here is a FACT: Content accounts for a full 2/3 of our traffic on Google and Yahoo. Best of all, it’s wicked-cheap and it converts better than search.
Automate Your Business. Want to see how the DigitalMarketer team automates virtually all our marketing? We’ll show you.including all the tools and services we use to make it happen.
And that’s just Day 1.
DAY 2
Now that you know how to get all the traffic your business needs, what do you do with it? That’s what Day 2 is all about, because on this day we’ll focus 100% on sales and conversions. This year we’re placing special emphasis on SELLING WITH VIDEO and the merging of CONTENT AND COMMERCE since these are two of our biggest breakthroughs of the last 12 months.
Here’s just a tiny preview of the topics we’ll be sharing with you on Day 2:
Three types of automated, evergreen sales campaigns that literally make money while you sleep. (That’s not hype. These campaigns are fully automated, so they’ll work for you even when you’re out of the office, on vacation and yep.asleep.)
Steal These Campaigns! Swipe three of our best-converting marketing campaigns (copy and all) to use in your own business.
The Great YouTube HACK! Most marketers are still ignoring YouTube. Why? It’s the 2nd largest search engine, and our third largest source of traffic.
We’ll show you what we’re doing, and what’s really working in YouTube today.
Does blogging actually generate sales? Yes.but only if you deploy this carefully crafted, 3-part “blog launch” method.
Conversion Models Explained. Understanding that there are two basic conversion models helps. Knowing the one people use most produces an average of 10X the result of the other.
“Google-Friendly Landing Pages” Facebook and Google are getting more and more strict on what they will and will NOT allow from advertisers. Fortunately, after spending many, many h
By the end of Day 2, your brain will be mush.
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