RYAN DEISS – SOCIAL AND COMMUNITY MASTERY

What Youll Get: When you enroll today, youll receive instant access to: The Social & Community Mastery Course 5 Core Modules 62 Video Lessons 9 Handouts 5 Quizzes (one for each module)
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Plus, upon successful completing of the course and all exams you will also receive:
A badge designating you as a Certified Social & Community Manager that can be hosted on your website, email signature and LinkedIn profile
A digital, printable certificate suitable for framing
Status and recognition as a Certified Social & Community Manager RYAN DEISS – SOCIAL AND COMMUNITY MASTERY

Course Details and Description

Course Breakdown: RYAN DEISS – SOCIAL AND COMMUNITY MASTERY
Module 1: Start Here
– Lesson 1: From The Author
– Lesson 2: Social Success Cycle
– Lesson 3: Social Media Marketing Goals
– Lesson 4: The Customer Avatar
– Lesson 5: Which Social Media Channel Is Right For You
– Lesson 6: Engagement vs Seeker Channels
– Lesson 7: 10 Minute Social Media Audit
– Lesson 8: Social Media Donts RYAN DEISS – SOCIAL AND COMMUNITY MASTERY
– Lesson 9: When to Automate

Module 2: Social Listening
– Lesson 1: Why Listen?
– Lesson 2: Social Listening Goals
– Lesson 3: Social Listening Tools
– Lesson 4: Social Listening Metrics
– Lesson 5: Social Listening Setup
– Lesson 6: Social Listening Keyword Planning
– Lesson 7: Tool Demo: Keyword Alert Setup
– Lesson 8: Listening Without Paid Tools RYAN DEISS – SOCIAL AND COMMUNITY MASTERY
– Lesson 9: Using A Feedback Loop
– Lesson 10: Tool Demo: Tag And Task Setup
– Lesson 11: The 3-Step Social Customer Service Plan

Module 3: Social Influencing
– Lesson 1: Why Influence?
– Lesson 2: Social Influencing Goals
– Lesson 3: Social Influencing Tools RYAN DEISS – SOCIAL AND COMMUNITY MASTERY
– Lesson 4: Social Influencing Metrics
– Lesson 5: Growing Social Profiles
– Lesson 6: Social Media Bouncing
– Lesson 7: Social Media Topic Map
– Lesson 8: 7 Blog Post Templates
– Lesson 9: Socializing Blog Content
– Lesson 10: Step 1 – Splinter
– Lesson 11: Step 2 – Visualize
– Lesson 12: Step 3 – Broadcast RYAN DEISS – SOCIAL AND COMMUNITY MASTERY
– Lesson 13: Step 4 – Tag
– Lesson 14: Step 5 – Monitor
– Lesson 15: Step 6 – Schedule
– Lesson 16: Tool Demo – Edgar
– Lesson 17: Defeating The Social Fire Hose
– Lesson 18: Tool Demo – Facebooks Boost Post Function
– Lesson 19: Whats Your SOP?

Module 4: Social Networking
– Lesson 1: Why Network?
– Lesson 2: Social Networking Goals
– Lesson 3: Social Networking Tools
– Lesson 4: Social Networking Metrics
– Lesson 5: What Is Media?
– Lesson 6: Long Tail Media Outreach
– Lesson 7: What Does Long Tail Media Want?
– Lesson 8: Networking By Topic Map
– Lesson 9: The Short List
– Lesson 10: Reverse Media Outreach
– Lesson 11: Staying Compliant

Module 5: Social Selling
– Lesson 1: Why Selling?
– Lesson 2: Social Selling Goals
– Lesson 3: Social Selling Tools
– Lesson 4: Social Selling Metrics
– Lesson 5: The Value First Strategy RYAN DEISS – SOCIAL AND COMMUNITY MASTERY
– Lesson 6: Value First Offers
– Lesson 7: The Customer Journey
– Lesson 8: Content Segmentation
– Lesson 9: Segmentation + Retargeting
– Lesson 10: DEMO: Setting Up A Segmented Website
– Lesson 11: Content + Social Media + Ad Retargeting
– Lesson 12: Putting It All Together