Thewealthyinvestor - Options Profits Course Spring 2017 Replay
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Ryan Deiss – Email Marketing Mastery
Checkout more: Email Marketing
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Course Details
Module 1
The Role of Email Marketing
- Lesson 1: Meet Your Instructor
- Lesson 2: The Role of Email Marketing
- Lesson 3: THREE Different “Types” of Emails
- Lesson 4: The TWO Send Types
- Lesson 5: Email Marketing & List Building
Module 2
Creating Your Marketing Calendar
- Lesson 1: The Role of Your Marketing Calendar
- Lesson 2: Gathering Promotional Assets
- Lesson 3: Creating Your 30 Day Calendar
- Lesson 4: Creating Your 90 Day Calendar
Module 3
Email Campaign Creation
- Lesson 1: Email Campaigns Explained
- Lesson 2: Storyboarding Your Indoctrination Campaign
- Lesson 3: CASE STUDY: DigitalMarketer
- Lesson 4: Storyboarding Your Engagement Campaign
- Lesson 5: Storyboarding Your Ascension Campaign
- Lesson 6: Storyboarding Your Consumption Campaign
- Lesson 7: Crafting a Upsell Campaign
- Lesson 8: Storyboarding Your Segmentation Campaign
- Lesson 9: CASE STUDY: Best Buy
- Lesson 10: CASE STUDY: Kate Spade
- Lesson 11: Storyboarding Your Re-Engagement Campaign
- Lesson 12 CASE STUDY: DigitalMarketer Re-Engagement Campaign
- Lesson 13: CASE STUDY: DigitalMarketer Win Back Campaign
Module 4
Email Copywriting & Design
- Lesson 1: Harvesting Proven Sales Copy
- Lesson 2: The FOUR Reasons People Buy
- Lesson 3: Points of Belief
- Lesson 4: Crafting Your Subject Lines
- Lesson 5: Crafting Your Body Copy
- Lesson 6: Queuing the Click
Module 5
Optimizing Opens & Clicks
- Lesson 1: Getting More Opens
- Lesson 2: Getting More Clicks
Module 6
Tracking & Measuring Results
- Lesson 1: Benchmarking Your Results
- Lesson 2: What to Track & When To Track it!
- Lesson 3: DEMO: Email Stats Tracking Sheet
Module 7
Email Deliverability
- Lesson 1: 3 Ways to Prove You’re NOT a Spammer
- Lesson 2: Your Mailer Reputation
- Lesson 3: Your Sender Infrastructure
- Lesson 4: Your Subscriber Engagement
- Lesson 5: Monitoring & Tracking Deliverability
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