Description
Mike Shreeve – The Letter System
Sale Page : thenopantsproject
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You can refer to the screenshots here :
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Dear friend,
The letter you are about to read right now will very likely generate more than $100,000 in sales (I’ll prove why that prediction is accurate in a second).
It doesn’t utilize any “ninja hacks” or “literary prose” either.
It is written like I speak because I’m not typing this at all.
The design is ugly, it requires reading a lot of words in a world of 6-second attention spans, and at first glance you’d think “there’s no way this kind of stuff actually works to make sales”, but…
… it does, and it works really, really well.
Think about this:
If you were able to generate $25,000 in revenue for a client in just a week or two by writing them a letter like this, seems fairly reasonable they’d pay you $3,000 for the thing that brought them all those sales, right?
Especially since the letter you wrote one time…
… they get to use again and again and again, generating sales consistently for as long as they desire to use it.
In other words, they aren’t just paying the $3,000 for you to write a letter, they are paying the $3,000 for you to create a business asset that keeps providing returns over and over, sometimes for years to come.
I have clients who hired me to write a letter like this back in 2012 and they continue to use it to generate sales to this day.
You see, most people go into business to follow a passion. They want to be a coach, or they want to sell organic dog food, or they want to be a lawyer that defends marginalized peoples…
… for 99% of business owners, the idea of having to sell their services/wares/products to others is like a nightmare come to life. They simply don’t like doing it.
That’s why, if you’re the one who shows up and says, “let me write you a simple letter that you can use to do all the selling for you”… you are a hero in their eyes.
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